| What is SEO? |
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Search Engine Optimisation or SEO is the simple activity of ensuring a website can be found in search engines for relevant words and phrases. Â Short for search engine optimization, the process of increasing the amount of visitors to a Web site by ranking high in the search results of a search engine. The higher a Web site ranks in the results of a search, the greater the chance that that site will be visited by a user. It is common practice for Internet users to not click through pages and pages of search results, so where a site ranks in a search is essential for directing more traffic toward the site. Â SEO helps to ensure that a site is accessible to a search engine and improves the chances that the site will be found by the search engine. Â Down to the basics, in simple plain English SEO can be described as:
Obviously there's a little more to it but that's SEO in a nutshell. To help you understand how your current website measures against these simple parameters, we can carry out SEO review for you. Or if you would like to find out more read Top 10 SEO Tips for Small Businesses.
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